Asheville Home Health ("we," "our," or "us") respects your privacy. This policy explains what information is collected when you visit www.ashevillehomehealth.com, how it is used, and your choices regarding that information.
1. Information We Collect
We collect information in two ways: automatically through cookies and analytics tools, and directly when you fill out a form on this site.
2. Cookies and Analytics
Our site uses the following third-party services that set cookies on your device:
- Google Analytics 4 (GA4) — collects anonymized data about how visitors navigate the site (pages visited, time on site, general location, device type). This helps us understand which content is most useful and improve the site experience. GA4 cookies persist for up to 2 years. Google's privacy policy is available at policies.google.com/privacy.
- Google Ads (Google Ads Conversion Tracking) — when you submit a form (contact, employment application, or service request), a conversion event is recorded so we can measure how well our advertising is working. No personal information is shared with Google beyond the conversion signal. Google's ads privacy information is available at policies.google.com/technologies/ads.
- Google reCAPTCHA v2 — used on our contact and application forms to prevent spam. reCAPTCHA analyzes browser behavior and may set cookies. Google's reCAPTCHA privacy notice applies. Learn more at policies.google.com/privacy.
We do not sell cookie data or share it with any parties other than Google for the purposes described above.
3. Information You Provide Directly
When you use any of our forms — the general contact form, the home care request form, the shower team request form, or the employment application — you voluntarily provide personal information such as your name, phone number, email address, and mailing address. This information is:
- Transmitted directly to Asheville Home Health staff via email.
- Used only to respond to your inquiry or process your application.
- Not stored in a database, not shared with third parties, and not used for marketing purposes.
Employment applications may also include work history, references, and background-related questions. This information is used solely for hiring purposes.
4. How We Use Your Information
- To respond to inquiries about our home care services.
- To process employment applications.
- To measure website performance and improve our content (via GA4).
- To track the effectiveness of our advertising (via Google Ads conversion tracking).
We do not use your information for any other purpose, and we do not sell or rent your personal information to anyone.
5. Your Choices
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on. You can also manage or delete cookies through your browser settings. Note that disabling cookies will not affect your ability to use this site.
To opt out of Google's use of data for advertising purposes, visit adssettings.google.com.
6. Children's Privacy
This site is not directed at children under 13, and we do not knowingly collect personal information from children.
7. External Links
Our site may contain links to other websites (such as insurance resources or community services). We are not responsible for the privacy practices of those sites and encourage you to review their policies separately.
8. Changes to This Policy
We may update this policy from time to time. Any changes will be posted on this page with an updated date at the top.
9. Text Message (SMS) Terms
Asheville Home Health sends text messages from our toll-free number, (866) 676-6136, through LEMR, the care-management software our agency uses. We send two kinds of informational texts, and never marketing messages.
Visit confirmations and reminders (clients and families)
- What they are: texts to confirm and remind you about your first scheduled visit with Asheville Home Health. Messages are identified as “Asheville Home Health.”
- How you sign up: during your intake phone call, our staff ask whether you would like to receive these texts and at which mobile number. If you agree, we record your consent, the date, and the number. Family members or other contacts you name are asked separately and receive texts only if they agree. Agreeing to texts is not a condition of receiving care.
- Message frequency: usually no more than three messages about your first visit.
Staff alerts
- What they are: time-sensitive alerts for our managers and on-call staff, such as a scheduled visit that has not started or a staff safety alert. These messages are identified as “LEMR.”
- Who receives them: agency-owned phones that our office administrators enroll. A welcome message confirms when a phone is enrolled.
- Message frequency varies with agency activity.
For all texts
- No health details: texts never include diagnoses, care details, or other health information. Visit texts give only the date, time, and our phone number; staff alerts never name a client.
- Message and data rates may apply under your mobile plan.
- To stop: reply STOP to any message. You will receive no further texts from this number unless you reply START. You can also call our office to stop texts at any time.
- For help: reply HELP, call 828-676-6176, or email info@ashevillehomehealth.com.
- Mobile carriers are not liable for delayed or undelivered messages.
Privacy: mobile numbers collected for text messages are used only to send the texts described above. We do not sell, rent, or share mobile numbers or text-message consent information with third parties or affiliates for marketing or promotional purposes.
10. Contact Us
If you have questions about this privacy policy or how your information is handled, please contact us:
Asheville Home Health
5 Doctors Park Suite D
Asheville, NC 28801
Phone: 828-676-6176
Email: info@ashevillehomehealth.com
